IMATS
The Mecca of Make-up Artists
These shows bring the heavy hitters and novices in the industry together in one place to give old and young alike the chance to catch a glimpse of what is happening in the business. Have you ever wanted to meet your make-up idols? Or wondered what the next big color trend or fx material is? Then IMATS are the shows for you. If you are lucky enough to be anywhere near these shows, do not miss it!
In August 1997, the International Make-up Artist Trade Show was first held in Los Angeles by Make-up Artist Magazine publisher, Michael Key. Since then, IMATS has grown and is now held six times annually in destinations all over the globe.
IMATS has become the make-up industry's largest gathering, drawing in thousands of artists, vendors, and fans. There are demos by renowned artists, unveilings of new products, competitions, demos, and other activities that help to connect and educate make-up artists around the world. There are usually great deals on products and lots of freebies at booths. It makes you feel like a kid in a candy store. Bring a camera, sketchbook, pen and paper to gather inspiration and remind yourself what to research when you are down from your IMATS high. It can also be a great place to start that Christmas wish-list!
If you have never been, do your homework! Some lectures and events need to be arranged or purchased in advance, and even if you don't have to, it might be a good idea to make sure you solidify your spot. Some events are more high profile than others and you may end up waiting in long lines or stand-by if you don't make previous arrangements.
Tickets are available for purchase at Make-up Artist Magazine. Tickets are also available at the door provided they have not sold out prior to the event - which happens frequently.
Groups of 10 or more are eligible for a group discount.
Tickets are non-refundable.
Union members receive complimentary tickets to all IMATS, provided they have a Make-up Artist Gold Pro Card from Make-up Artist Magazine
The Pro Cards from Make-up Artist Magazine are available to professional make-up artists and are good for up to two years. Some of the perks include:
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In August 1997, the International Make-up Artist Trade Show was first held in Los Angeles by Make-up Artist Magazine publisher, Michael Key. Since then, IMATS has grown and is now held six times annually in destinations all over the globe.
JANUARY
London
APRIL
New York
JUNE
Los Angeles
JULY
Vancouver
SEPTEMBER
Sydney
NOVEMBER
Toronto
If you have never been, do your homework! Some lectures and events need to be arranged or purchased in advance, and even if you don't have to, it might be a good idea to make sure you solidify your spot. Some events are more high profile than others and you may end up waiting in long lines or stand-by if you don't make previous arrangements.
Tickets are available for purchase at Make-up Artist Magazine. Tickets are also available at the door provided they have not sold out prior to the event - which happens frequently.
- One-day ticket = $50
- Two-day ticket = $80
Groups of 10 or more are eligible for a group discount.
Tickets are non-refundable.
Union members receive complimentary tickets to all IMATS, provided they have a Make-up Artist Gold Pro Card from Make-up Artist Magazine
The Pro Cards from Make-up Artist Magazine are available to professional make-up artists and are good for up to two years. Some of the perks include:
- Discount subscriptions to Make-up Artist Magazine
- Discounts and offers at the Make-up Artist shop
- Expedited IMATS entry
- Special invites to pro-only Make-up Aritst events
- Year-round discounts from participating partners
- Sneak previews of new products
- And more.
Be sure to visit
and
for more details.
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